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Black hat Search engine marketing tries to further improve rankings in ways in which are disapproved of by the search engines, or entail deception. A single black hat system utilizes textual content which is concealed, possibly as textual content colored similar to the background, within an invisible div, or positioned off monitor. Another system provides a special website page based on if the web site is remaining requested by a human customer or perhaps a internet search engine, a way often called cloaking.
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